October 20, 2016

MarketWired: Janrain and Information Age Present Webinar on Latest Customer Identity and Access Management Trends and Technologies

By: MSR Communications

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Janrain®, the leading company who created the Customer Identity and Access Management (CIAM) category, today announced it has joined with Information Age to host a webinar on the latest CIAM trends. “Customer Identity in the Connected Age,” presented by Janrain VP of Product Jamie Beckland and Janrain VP of Customer Experience Mayur Upadhyaya, will take place on October 25 at 3 p.m. BST.

In the connected age, truly knowing the identity of the customer is integral to the success of a business. Companies increasingly rely on hyper-personalised engagement, but for marketers to deliver, they need the IT department’s help. The problem is that identity and access management (IAM) platforms aren’t up to the task. They fail to handle the scale, flexibility, expectations and privacy concerns of modern customers, let alone third-party compliance requirements.

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