As I was pondering blog topics this morning, I stumbled upon this visual of axiom ‘Keep Calm…It’s Just The Media.’ It seemed perfect advice for those responding to the most recent current events that have taken shape in the media. From the Boston bombings to Paula Deen’s gaffes and the present day tragedy at… View Article
Storyboard
Welcome to our blog.
A friend’s dad, an electrician, once gave me some dubious dating advice based on his knowledge of circuits. In his theory, having many parallel relationships is a more efficient use of time and resources than a having a series of relationships. If one fails in parallel, then more resources can be directed to the others… View Article
Remember the old Looney Toons cartoons where the talent agent would hit a button activating a trap door that plunged bad acts from his office? Metaphorically, that’s what happens when you deliver a sales pitch to a journalist. The line between PR messages and sales points can get pretty fuzzy. If you cross that line,… View Article
As a member of Western Washington University’s class of 2013, I find myself right in the middle of the segment of the population demographers have dubbed “Generation Y.” There has been a lot of buzz recently in the popular media about how intergenerational interaction is shaping up in the workplace with the influx of us… View Article
Some call me a “daddy’s girl,” and in my case, that’s a big compliment! You see, I grew up shadowing an entrepreneurial father whose successful career has been immensely inspirational in the development of my own and instrumental in the confidence that was necessary for me to open my own business. Dad is one whose ambition… View Article
First off, kids love summer break, and parents love providing lifelong memories of summer for them, but they also think about their children’s success in the upcoming school year. For many, merging the two has traditionally meant scheduling amidst family cross country trips and tennis camps within a short window of summer school courses…it’s not… View Article
With so much emphasis in our industry about brands; and branding and its impact, 2013 meant it was high time for me to reevaluate the MSR Communications brand, and modernize our look and feel, while increasing the engagement with our own original content and website, just as we have done for countless clients. Alas, after… View Article
The other day I was reminded of the struggles business owners and working parents face when striving for the euphemism “work-life balance.” I’d read a blog post in the Wall Street Journal written by a colleague who suggests that in today’s uber-connected, ‘always on’ world, ‘balance’ has a different meaning. We need to savor life… View Article
Being edgy, innovative, hip—all good things in today’s hipper-than-thou economy. Perhaps, that is, until you’re faced with a media crisis. When it hits the fan, all the hipness and the charm in the world won’t help you, because what people really want to know is, are you reliable? Think of it this way—if your spouse… View Article
Did you know that every 47 seconds a child is hurt by abuse? As a result, there are five US deaths each day. These numbers are staggering! At MSR, we believe no child should ever have to experience such pain and anguish; and that with mindfulness and education, each of us can help make a… View Article