Ad Exchanger: Post-GDPR, How Many Will Really Opt Out Of Personal Targeting?
July 12, 2018 5:05 pm“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.... View Article
Tag Archive: GDPR
MarTech Today: Despite Marketers’ Optimism About New Privacy Laws, Massive Data Breaches Continue to Rock Consumers’ Trust
July 10, 2018 4:44 pmWill GDPR and the recently passed California privacy law herald a new age where companies avoid breaches by taking proper... View Article
The Motley Fool: A Foolish Take: Most Americans Are Uncomfortable With Companies Selling Their Data
June 27, 2018 6:26 pmAmericans are growing suspicious of platforms like Facebook. Leo Sun (TMFSunLion) Jun 25, 2018 at 12:00PM Facebook‘s (NASDAQ:FB) Cambridge Analytica scandal, which... View Article
MarTech Today: Geotargeting bottom feeders threaten entire data ecosystem
June 1, 2018 5:55 pmNPR story focuses on geofencing hospitals and serving mobile ads for personal injury attorneys. Greg Sterling Many US-based marketing companies... View Article
ZD Net: GDPR: What the data companies are offering
May 25, 2018 4:46 pmToday is GDPR day, the day the European Union’s (EU’s) General Data Protection Regulation goes into effect. Companies with customers... View Article
eMarketer: Americans Say, ‘Bring On the Data Privacy Regulations!’
May 23, 2018 5:50 pmMost Americans would like to see GDPR-style laws enacted in the US, a new survey found. Identity management company Janrain polled US... View Article
Corporate Compliance Insight: Incorporating New Technologies Into Your Archiving To Meed MiFID II, GDPR Requirements
May 17, 2018 9:00 amBy: Robert Cruz Evolving Communication Tools Pose New Challenges for Security Banks aren’t strangers to reining in their employees’ use... View Article
Data Privacy Survey: Did Facebook Finally Wake a Sleeping Giant?
May 7, 2018 7:46 pmBy Chris Blake, Account Director Our client Janrain, which pioneered the Customer Identity and Access Management (CIAM) category and manages... View Article
Janrain Survey: Cambridge Analytica Breach Draws Shift in Consumer Attitudes Toward Data Privacy
May 7, 2018 6:27 pm69% Would Like to See European GDPR Data Privacy Laws Enacted in the United States PORTLAND, OR (May 7, 2018)—Janrain®,... View Article
MarketingProfs: GDPR as Opportunity: How to Build Tighter Customer Relationships
May 3, 2018 7:11 pmby Bryta Schulz The EU’s General Data Protection Regulation (GDPR) is going to make marketers earn their customer’s attention in a... View Article