How to Build Customer Personas to Power Effective PR
August 27, 2018 7:06 pmBy Michael Burke, Account Director Public Relations is the art and science of an organization cultivating its relationship with its... View Article
Tag Archive: customer
Best Practices For Your E-Commerce Shopping Cart
June 18, 2014 10:28 am Leave your thoughtsAfter engaging in effective web design, SEO, and various forms of online marketing, your e-commerce site should be easy to... View Article
Consumer Trust in Content Marketing is High, But Fragile
May 28, 2014 3:12 pm Leave your thoughtsWeb content and customer experience management provider Kentico Software recently unveiled the results of a new Content Marketing Survey, the... View Article
The Public Is Mostly OK With Content Marketing
May 21, 2014 3:20 pm Leave your thoughtsGood news for those with a stake in that endlessly evolving practice we call “content marketing”: the public has accepted... View Article
Why Cloud Customers Should Pay for Value, Not Technology
May 1, 2014 12:52 pm Leave your thoughtsAt Bluewolf, they have strong beliefs around two concepts: 1. Cloud-based applications, particularly ones in the “front office” that are... View Article