Should Your Brand Take Activist Stances?
November 20, 2018 11:02 pmBy Jon Lavietes, Senior Associate Unless you’ve succeeded in living completely off the grid — eschewing any contact with social... View Article
Tag Archive: brand
AW360: Brand Marketers & Big Data
May 10, 2018 5:47 pmRALUCA NEAGU 0 How Total Visibility into the Customer Journey Increases Advertising ROI + Lifetime Value In the marketing area... View Article
How to Use Social Media to Strengthen Your Brand
April 23, 2018 5:47 pmBy Sydney Rubin, Account Coordinator Social media has become an essential part of everyday life. Today, while many argue... View Article
How to Insert Your Brand Into Existing Media Conversations and Start Your Own
April 16, 2018 4:45 pmBy: Zachary Vito, Senior Account Executive Recently, a client inquired about why they were included in a story that highlighted... View Article
Sponsored Content Has A Trust Problem
July 9, 2014 11:53 am Leave your thoughtsSponsored Content Has a Trust Problem Do you have trust issues with sponsored content? Chartbeat recently conducted a survey that... View Article
Integrated Marketing: What is it and why is it important?
March 31, 2014 12:42 pm Leave your thoughtsKentico’s integrated marketing solution got an update today with enhanced personalization and segmentation on what they call a better user... View Article