What Makes a Great News Story?
February 12, 2018 9:00 amBy Susanna Kalnes, Senior Associate What makes a great news story? As PR professionals, this question is so engrained... View Article
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CAPT Responds to Merve Emre’s “Uncovering the Secret History of the Myers-Briggs”
October 21, 2015 10:29 am Leave your thoughtsRecently a writer named Merve Emre posted an article on Digg.com titled “Uncovering the Secret History of the Myers-Briggs” that... View Article
The Common Language of Emirati Business
July 13, 2015 10:28 am Leave your thoughtsCultural exchanges can be as complex as verbal ones, and when cultures come together in business, it’s necessary to find... View Article